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About magazines dedicated to music
In November 2001 I wished, quite unexpectedly, to subscribe
for a couple of music magazines in order to read them and choose something,
and then to go to a store and buy the selected musical discs. I have browsed
about 50 Russian magazines, having in mind this purpose, which offered
articles on music or, say, musicians.
But! The result of this was opposite - I made up my mind not
to subscribe for magazines, but issue a brief analysis in the form of a table
as well as to share conclusions with you.
Here it comes:
| No. |
The name of the magazine |
Quantity of reviews on discs |
Presence of style classification |
| total |
including Russian |
| quantity |
% of all |
| 1 | PLAY | 108 | 5 | 4,63 | да |
| 2 | FUZZ | 64 | 19 | 29,69 | нет |
| 3 | Hi-Fi Music | 32 | 3 | 9,38 | нет |
| 4 | Stereo&Video | 20 | 0 | 0,00 | нет |
| 5 | ERA DVD | 15 | 12 | 80,00 | нет |
| 6 | Vogue | 8 | 0 | 0,00 | нет |
| 7 | Afisha (Daybill) | 7 | 1 | 14,29 | нет |
| 8 | Bashnia (Tower) | 7 | 4 | 57,14 | нет |
| 9 | VODKA | 6 | 0 | 0,00 | нет |
| 10 | The world of entertainment | 6 | 2 | 33,33 | нет |
| 11 | Medved (Bear) | 5 | 1 | 20,00 | нет |
| 12 | GQ | 5 | 1 | 20,00 | нет |
| 13 | Premiere | 5 | 0 | 0,00 | нет |
| 14 | NRG | 5 | 1 | 20,00 | нет |
| 15 | OOPS | 4 | 2 | 50,00 | нет |
| 16 | Ptiuch | 4 | 2 | 50,00 | нет |
| 17 | Dosug (Leisure) | 4 | 2 | 50,00 | нет |
| 18 | Cosmopolitan | 3 | 1 | 33,33 | нет |
| 19 | Marie Clare | 2 | 0 | 0,00 | нет |
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The quantity of reviews specified in the table makes the
quantity of reviews of a single magazine's issue, say, October.
The magazines are rated in the table. The criteria chosen
are - quantity of reviews total, quantity of reviews for Russian discs and
presence of style classification. The top one is the best.
General results:
only 19 of 50 offer reviews on musical discs;
the main reviews' mass is dedicated tо foreign discs, but the
FUZZ magazine which allots a space for Russian discs;
only one magazine provides review classification on styles -
the PLAY magazine;
reviews' quality of what a reader could obtain from the texts, get a
notion of what kind of music is offered by a disc leaves much to be
desired (AND THERE WOULD BE ANOTHER CONSIDERATION ON THIS IN A
SEPARATE ARTICLE).
Principal conclusions on the magazines' contents:
either Russians discs issued are not interesting from the point of view
of journalists or discs are few in number at all;
there isn't a feeling that the magazines' directing managers wish to
make serious and broad reviews of the issued musical products (on sale
or present in stores) , including foreign ones;
perhaps, to have at hand something to choose from, I could think of
subscribing, having nothing better, only two magazines, these are PLAY
and FUZZ.
General conclusion.
I'd rather call my friends and ask them, whether they know
stores with wide choice of musical products on the one hand and on the
other - where it is possible to listen to discs free of charge and with no
time limitations before buying them and consult shop assistants and receive
advice on what is worth spending money for.
I have called and now I knew. There are such stores.
Valery Siver
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